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Leftist-think: Disney Exec Blames Massive Box-Office Bombs on Bigoted Fans

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Leftist-think: Disney Exec Blames Massive Box-Office Bombs on Bigoted Fans
This one pisses me off. Disney’s choice to play identity politics with an increasing number of its brands isn’t the problem — the fact that Disney’s audience won’t accept those politics is the problem.

There are many factors one could reasonably surmise contributed to Disney’s recent box office failures.

For one, the “not-so-secret-gay-agenda” being pushed by the once-family-friendly company. Pushing quantity over quality would be another contributor that even Disney’s CEO admitted is a problem. Betting it all on bloated-budget blockbusters that have to bring in $1 billion to be a success is another likely contributor.

One Disney executive reportedly thinks that the real issue is none of the above.

In that executive’s alleged opinion, Disney’s failures are the fault of racist and sexist fans.

Yes, you read that right. The report comes from Hollywood journalist Matthew Belloni, whose newsletter boasts an incredibly 15,000 paid and 35,000 unpaid subscribers.

Per Vulture, that newsletter, Puck, is praised across the news and Hollywood industries, so when Belloni mentions an anonymous source, it’s a relatively safe bet his sourcing is solid.

In response to the Feb. 15 installment of Puck, which elaborated on how the politicization of Disney’s brand has been bad for business, Belloni claims a Disney executive reached out to comment.

The Bullwark culture editor Sonny Bunch shared the executive’s comments on X on Feb. 19.

In that anonymous executive’s opinion, Disney’s choice to play identity politics with an increasing number of its brands isn’t the problem — the fact that Disney’s audience won’t accept those politics is.

“Everyone says ‘It’s the movies, stupid,’ which is an easy thing for people to say. More appealing movies are a great way to jump the political issues. But more and more, our audience (or the segment of the audience that has been politicized) equates the perceived messaging in a film as a quality issue,” the executive reportedly said.

“They won’t say they find female empowerment distasteful in The Marvels or Star Wars, but they will say they don’t like those movies because they are ‘bad.’”

“So ‘make better movies’ becomes code for ‘make movies that conform to regressive gender stereotypes or put men front and center in the narrative.’ Which is what you’re seeing now, and what Bob [Iger]’s pivot is about right now.”

Disaffected fans of franchises that have seen their popularity tank since Disney overtook them (e.g., Marvel and Star Wars) responded in droves on social media to the reported statement.

“Typical victim mentality. Its not us its you,” one X user posted.

The failure is due to the wrong person hired to do the job. Which is to make a quality movie. The script for sure has been going down hill,” another wrote.

“Disney’s head is so far in the sand that they call their consumers *bigoted* for not buying their woke products. A major shake up at the top is needed to restore the excellence that Walt Disney himself created,” another user wrote.

In the interest of transparency, I liked the last couple of Marvel “flops.” My main gripe has been they were trying too hard to set up upcoming movies. Sure, Secret Invasion was far from the source material and opened some gaping plot holes. The Eternals had too many character introductions all at once; then they killed off two of the biggest ones. There were aspects of others that I didn’t care for either. OTOH, I quit watching the STAR WARS trilogy after they killed off Han Solo so casually and again ignored Chewie. I just didn’t like the way the stories were going. That’s just my personal preference. However, I can agree that the MCU has fallen on its quality face several times.

Echo could have been better; limiting it to only eight episodes made it far less effective than it should have been. If you’re going to show some Native American heritage, then for god’s sake, give it enough room to breathe — rather than having it seem like a confusing set of footnotes.

SheHulk was always supposed to be a comedy. In the comics, SheHulk always broke the fourth wall and even talked back to the writer directly, so those complaints seem whiny to me.


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Biden Cartel Commentary Economy Links from other news sources. WOKE

Disney, Target, and Anheuser-Busch found out what going WOKE does to the bottom line.

Visits: 35

Disney, Target, and Anheuser-Busch found out what going WOKE does to the bottom line. Don’t let anybody fool you. A corporations first loyalty is making money for the stockholders.

This social loyalty to the bottom of the barrel gets you nowhere. The WOKE crowd doesn’t care. Look what going WOKE did for Disney, Target, and Anheuser-Busch.

As sales began to plummet, Brendan Whitworth, the CEO of Anheuser-Busch, addressed the controversy on April 14, claiming the company “never intended to be part of a discussion that divides people.”

By May, Anheuser-Busch had dropped $27 billion in market value and sales were down nearly 30% compared to the previous year.

In July, the company announced it was laying off hundreds of workers. In its third quarter, the company suffered a 13.5% decline in U.S. revenue and a 17.1% decline in North American sales volume.

Target’s stock took a hit and its sales experienced a downturn in its second quarter. CEO Brian Cornell acknowledged the impact the fallout had on sales in a call with reporters in August, FOX Business reported.

“Finally, people are seeing that when companies get involved in these social and political issues that have nothing to do with their mission and their stock price plummets — that’s bad for these companies, that’s bad for people relying on them just to make them money so they can retire with dignity,” Frericks said

Disney’s stock price is down over 5% year to date compared to the benchmark S&P 500, which is up more than 13% in that same period. Meanwhile, Disney shares have dropped over 29% in the past five years and have traded near nine-year lows in October.

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Progressive Racism WOKE

Has Disney learned their lesson? More WOKE stories are on the way.

Visits: 60

Has Disney learned their lesson? More WOKE stories are on the way. Hopefully this is the first of many stories about companies that went WOKE and are now suffering because of it.

Disney will reduce its workforce by 7,000 employees in a bid to cut costs, Iger said Wednesday on the company’s earnings call for the year-end 2022 quarter. The figure represents 3.2% of Disney’s total headcount of about 220,000 worldwide as of Oct. 1, 2022.

The layoffs are part of Disney’s efforts to achieve about $5.5 billion in cost savings. Of that, $2.5 billion represents “non-content costs” (including labor costs) and $1 billion of those targeted cost-reductions are already underway, Iger said. Disney is aiming for an annualized reduction of $3 billion in non-sports content costs, expected to be realized over the next several years, Disney CFO Christine McCarthy told analysts.

One of their acts of desperation will be bringing back Tim Allen for Toy Story 5. Let’s see if they clean it up after the disastrously  4.

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Daily Hits. Economy Just my own thoughts

Disney finds out what happens when you go after Conservatives. Huge losses, and layoffs.

Visits: 56

So what happens when you go after Conservatives who are some of your biggest customers? Huge losses, layoffs, and major cutbacks. They thought they would go after one of the leading Presidential candidates and not suffer for it?

CNBC reported:

The moves come after Disney reported disappointing quarterly results. Shares of the company fell sharply Wednesday, hitting a new 52-week low, before rebounding later in the week.

McCarthy said during Disney’s earnings call Tuesday that the company was looking for ways to trim costs.

“We are actively evaluating our cost base currently, and we’re looking for meaningful efficiencies,” she said. “Some of those are going to provide some near-term savings, and others are going to drive longer-term structural benefits.”

Disney’s streaming services lost $1.47 billion last quarter, more than double the unit’s loss from a year prior. McCarthy said losses will improve in 2023, and Chapek has promised streaming will become profitable by the end of 2024.

Other large media and entertainment companies, including Warner Bros. Discovery and Netflix, have cut jobs this year as valuations have slumped. Disney hasn’t announced any plans to eliminate jobs.

Let this be a lesson to others who go Woke.

 

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