Winning. Anheuser-Busch InBev has changed its marketing leadership after a disastrous marketing decision, Ad Age reported.
Woke Bud Light Vice-President of Marketing Alissa Heinerscheid has taken a leave of absence weeks after the company was criticized for its partnership with a transgender influencer Dylan Mulvaney.
Todd Allen, VP of global marketing for Budweiser, will replace Alissa Heinerscheid as vice president of marketing for the brand, Ad Age reported.
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Did Norfolk Southern neglect safety protocols in pursuit of DEI and ESG initiatives?
On February 3rd, dozens of Norfolk Southern train cars derailed while traveling through East Palestine, Ohio, with 11 of those cars carrying ultra hazardous chemical agents. Some three days later, those chemicals were burned off into the air, after officials expressed concerns that the materials could explode and ignite an even greater catastrophe. Could all of this have been avoided?
On Thursday, the NTSB (National Transportation Safety Board) determined in a preliminary report that an overheated wheel bearing on a Norfolk Southern train car could be responsible for the derailment that occurred.
The report listed multiple operational concerns, adding that “surveillance video … showed what appeared to be a wheel bearing in the final stage of overheat failure moments before the derailment.” This seems to indicate that this was a disaster that could’ve been avoided with proper safety protocols in place.
We are offered clues of possible neglect in Norfolk Southern’s 2022 ESG (environmental, social, and corporate governance) report, which showcases how the railway corporation has completely embraced the modern “stakeholder capitalism” agenda that inundates seemingly every major American corporation.
The report, published in late 2022, highlights how Norfolk is pursuing wokeness and the climate agenda over safety and merit-based hiring.
It contains a message from Alan Shaw, the rail company’s CEO, who has been in the news lately for all of the wrong reasons. In a letter to readers, Shaw proudly announced that they would continue “reducing our carbon footprint” while expanding their DEI (Diversity, Equity, and Inclusion) initiatives.
Shaw, by the way, failed to show up for the latest community meeting on the railway disaster on Thursday.
As for the DEI page, it touts how Shaw signed the “CEO Action for Diversity and Inclusion pledge,” a product of the ultra woke consulting firm PricewaterhouseCoopers.
The pledge commits employers to pursue “racial equity” in their hiring processes and “implement and expand unconscious bias education and training.” In short, follow the agenda and you will be rewarded by The System.
In its DEI page, Jason Pettway, the company’s Vice President for Diversity, Equity and Inclusion (a role created by the company in 2021) cheers the fact that more than half of all new hires belong to a racial minority.
The DEI page makes clear to readers that Norfolk is committed to hiring its workforce on the basis of gender and skin color, and not merit.
Forget about the mushroom cloud and toxic gasses they helped to launch over East Palestine. In its ESG section, Norfolk Southern has won plenty of awards recently for “delivering the low-carbon economy.”
Did all of this “climate leadership” mean Norfolk Southern was cutting corners on safety standards? The report was surely celebrated by Norfolk’s multi-trillion dollar asset management behemoth stakeholders.
As for the people of East Palestine, Ohio, they are left with the wreckage in their physical backyards, and with a series of questions that remain unanswered from Norfolk Southern officials, who have largely refused to hold themselves accountable for the consequences of their failures.
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Has Disney learned their lesson? More WOKE stories are on the way. Hopefully this is the first of many stories about companies that went WOKE and are now suffering because of it.
Disney will reduce its workforce by 7,000 employees in a bid to cut costs, Iger said Wednesday on the company’s earnings call for the year-end 2022 quarter. The figure represents 3.2% of Disney’s total headcount of about 220,000 worldwide as of Oct. 1, 2022.
The layoffs are part of Disney’s efforts to achieve about $5.5 billion in cost savings. Of that, $2.5 billion represents “non-content costs” (including labor costs) and $1 billion of those targeted cost-reductions are already underway, Iger said. Disney is aiming for an annualized reduction of $3 billion in non-sports content costs, expected to be realized over the next several years, Disney CFO Christine McCarthy told analysts.
One of their acts of desperation will be bringing back Tim Allen for Toy Story 5. Let’s see if they clean it up after the disastrously 4.
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Reprint. How Woke Whites Are Turning Minorities Into Republican Voters. I found this very eye opening and so true. Those who will attack this article and deny that it’s true are the folks this article is about. I know this article is based on facts cause I see this hate from the left daily.
In the middle of their legislative orgy of socialistic giveaways and identity politics, Democrats might want to contemplate that their political priorities do not command the support of a majority of American voters. Moreover, the warnings on this front do not come from the right—they come from leftists themselves.
When an editorial columnist from the bastion of liberalism, The New York Times, writes that “Democrats are worried—very worried—about the future of the Hispanic vote,” you know something’s up. As it turns out, the radicalized “woke” among upper-class whites have done a good job alienating both African Americans and Hispanics from the Democratic coalition.
A separate interview with lefty data analyst David Shor reinforced the views in Edsall’s column. Shor argues that political polarization by educational status has in many ways supplanted polarization by race.
While the Democrat vote increased by seven percentage points among white college graduates in 2020, the party’s support among African Americans dropped by one to two percentage points, among Hispanics dropped by eight to nine points (and as much as 14-15 points in areas like South Florida), and among Asian Americans by roughly five points. Shor notes that “I don’t think a lot of people expected Donald Trump’s GOP to have a much more diverse support base than Mitt Romney’s did in 2012. But that’s what happened” (emphasis original).
Shor considers these developments a flashing red light for the left: “Most voters are not liberals. If we polarize the electorate on ideology—or if nationally prominent Democrats raise the salience of issues that polarize the electorate on ideology—we’re going to lose a lot of votes.”
Several of the political analysts Edsall quotes in his column agree with Shor’s contention that a radicalized Democratic Party could alienate many more voters than it attracts:
Democratic consultant Marc Farinella: “As far left activists compete with Democratic Party leaders to define party values and messaging, the centrist voters needed to achieve a durable majority will remain wary about Democratic desires for dominance.”
Harvard professor Ryan Enos: “The question for parties is whether members of their coalition are a liability because they repel other voters from the coalition. For Democrats, this may increasingly be the case with college-educated whites. They are increasingly concentrated into large cities, which mitigates their electoral impact, and they dominate certain institutions, such as universities and the media. The views emanating from these cities and institutions are out of step with a large portion of the electorate.”
Republican pollster Whit Ayres: “When white liberal Democrats start talking about defunding the police, the Green New Deal, and promoting policies that can be described as socialistic, they repel a lot of Hispanic voters. In other words, most Hispanics, like most African Americans, are not ideological liberals.”
Stanford University political scientist Bruce Cain: “Democrats set themselves up for losses if they do not pay attention to the realities of public opinion.”
So much for the oft-repeated leftist mantra about how “demography is destiny,” and the supposedly enduring nature of the Democratic coalition.
What does Shor think Democrats should do about this looming catastrophe? Rather than moderating their policies, Shor thinks the left should use the current Congress to tilt the playing field permanently in its direction—by requiring red states to redraw their congressional districts in a more pro-Democrat manner, and admitting new states that will increase Democratic votes in the Senate:
Since the maps in the House of Representatives are so biased against us, if we don’t pass a redistricting reform, our chance of keeping the House is very low. And then the Senate is even more biased against us than the House. So, it’s also very important that we add as many states as we can.
Currently, even if we have an exceptionally good midterm, the most likely outcome is that we lose one or two Senate seats. And then, going into 2024, we have something like seven or eight Democrats who are in states that are more Republican than the country overall.
Basically, we have this small window right now to pass redistricting reform and create states. And if we don’t use this window, we will almost certainly lose control of the federal government and not be in a position to pass laws again potentially for a decade.
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